Johnnie Walker's House of Walker event gathered more than 1,700 people over five nights. As part of the event, Moey worked with Havas Worldwide to create an interactive, communal Tasting Table for invite-only guests. When they arrived, guests were given intriguing cards, which fit into slots at their place settings. The cards prompted mystifying changes in the table’s appearance, along with information about each whiskey they were served in a series. Guests were also invited to link their cards to social media accounts. Using simple buttons on their place settings, guests then shared on their accounts without reaching for their phones: the experience was shared without interruption.